Wednesday, August 26, 2009

Internet Piracy?

There is a disagreement at the moment between the UK Goverment and Internet Service Providers (ISP's) about the issue of internet piracy and file sharing and how to deal with the issue. Whilst both parties have valid points (can't believe I am saying that about Government!!) could the whole discussion be avoided by different thinking?

I am just reading the book "Wikinomics" by Don Tapscott and Anthony Williams which is one of the core texts for the new Emerging Themes unit for the CIM Chartered Postgraduate Diploma. The main subject of the book is mass collaboration and it covers many examples of how working together can creat great beenfits to organsiations and individuals, and this includes opening up and offering things for free. There are examples provided of how giving things for free makes people more willing to spend money and but other offerings.

So can the entertainment industry develop different business models which reflect the way many people now live their lives, rather than trying to enforce laws which are possibly out of date? I don't know the answer, but think that the efforts being spent on protecting a position which could be considered untenable may be better spent on finding new ways to operate.

Some links:
Wikinomics Book - here
Article about the situation - here

Tuesday, August 25, 2009

Product Portfolio Change at P&G

Interesting to see that Proctor and Gamble must have been considering their business portfolio, they are selling their pharmaceutical business to the Irish drugmaker Warner Chilcott - see story here

This is a classic example of an organisation considering the future, presumably based on the factors typically included in the various portfolio matrices which are considered in the CIM qualifications from Certificate through to Postgraduate Diploma, the main reason cited in the story being the level of competition from generic drugs. This indicates that P&G feel their competitive strength lie elsewhere so they will be concentrating their efforts on other business activities.

The official news release from P&G and Warner Chilcott can be seen here or here

Monday, August 24, 2009

Course enrolments

We are really pleased with the level of enrolments so far this year, they are exceeding expectations for this stage of the process. The weekend courses are doing particularly well so if you are considering joining our CIM weekend workshops for the new Chartered Post Graduate Diploma or Professional Diploma make sure to complete your enrolment soon to secure your place.

We will be at the CIM Race for Success roadshows in Manchester, Durham and Sheffield on September 1st, 2nd and 3rd and woudl be delighted to chat to any prospective students at these events.

Sunday, August 23, 2009

CIM Coursebooks

You can now see, and purchase, all the recommended texts for CIM qualifications on our website at - hope everyone finds this to be a useful resource, there are certainly some very interesting books on the lists.

Friday, August 21, 2009

Interesting promotion

I have been meaning to post this for a while - I saw this advert for specs from an optician whilst in France earlier this year and thought it was an interesting way to promote something, a twist on sales/price promtion that Ihaven't seen elsewhere.
Whilst my French isn't brilliant, just in case you need a translation the basic line is the you get a % reduction on the price equivalent to your age, the woman saying that she is flattered to be offered only a 30% reduction. There were other variations on the theme which I spotted.